Posts Tagged ‘ holiday price ’

Price is Everything

Aug 8th, 2010 | By

Given that newspapers seem to think they can print stories in the summer that they wouldn’t carry at other times, the last week or so has seen a flurry of tales that are so newsworthy, they will surprise you. No less than 3 surveys have come out all saying that price is the most important thing in choosing a holiday. Who would have thought it!
How many times have we been told that? And it is a complete surprise to you all isn’t it? And to think I believed it was the colour of the brochure or the fact that some 1970’s long forgotten soap star was plugging it. The research is so helpful that I’ll not even name those firms that commissioned it.
But does that tell the whole truth?