Bargain holidays to Egypt soon?

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Egypt,Will new tomb attractions make us book to travel to Egypt?

Egypt,Will new tomb attractions make us book to travel to Egypt?

Tourists visiting either the heritage of Egypt or the Red Sea resorts have been in short supply since the atrocities, the change in government and the advice from the Foreign Office about travelling there.

The number of all overseas visitors has dropped by 40% in the first few months of this year and that is from a much smaller base than it ever used to be. How can a country respond and attract tourists in the same numbers as before the troubles?

Egypt’s Minister of Tourism, Yehia Rashed, has announced a six-point plan which he hopes will achieve just that.

– Working with international tourism partners to restore success

– Working in partnership with Egypt’s national carrier, EgyptAir, to develop new destinations, and to support charter and low cost airline companies in bringing more tourists to Egypt

– Enhancing Egypt’s tourism infrastructure by supporting investors and innovating with new ideas

– Raising the bar by meeting the highest international standards through upgraded product and service levels at tourist facilities

– Working to bring foreign direct investment to Egyptian tourism

– Developing the growing trend in Egyptian tourism of sustainable eco-friendly accommodation, transportation, and activities.

Egypt. Once flights resume, there is no reason not to travel to Sharm.

Egypt. Once flights resume, there is no reason not to travel to Sharm.

Is his plan achievable? He has admitted that the goal is ‘very ambitious’. It heavily relies on overseas governments issuing advice to their nationals that it is safer to travel there. It also suggests that the Egyptian tourist industry has to fight off the appeal of Dubai, Sharjah and Ras al- Khaimah, Middle Eastern destinations not linked with violence all of which have stepped in to attract the seven day sun worshipper. No country can really rival the treasures of the Nile so heritage holidaymakers will return especially if a Nefertiti link is found in the two rooms that have shown up from searches in Tutankhamun’s tomb

The plan must also convince holidaymakers that it is safe to travel there. Since the bombing of a departing Russian airliner that left Sharm el-Sheikh, Egypt has said that it has tightened security at its airports and at its Red Sea resorts, with extra security staff, sniffer dogs, CCTV cameras and X-ray machines. Is this enough to attract you to visit a country where Britons once flicked in their hundreds of thousands? Only time will tell.

Be prepared for your travel agent to offer some keenly priced holidays to attract you as soon as the advice from the Foreign Office improves.

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