Going Skiing this Winter?

By | Category: Travel rumblings

According to the Ski Club of Great Britain, some 76,000 fewer of us went on snowsports holidays last winter compared to the previous year. The number dropped to about 1.27 million holidaymakers.

Is this a downward trend? Are fewer of us interested? Given that we were in the depths of the economic malaise last winter and that the average snowsports holiday cost was at its highest for 8 years, economic reasons seem more likely to be the answer to the drop rather than a declining interest.

Interestingly, the number of people who book via a tour operator or who buy a package rose and now stands at 78.5% of the market. Again this may be due to economics as the Ski Club says that the tour operators have enough clout to buy better rates than if you put together the flight/rail fare and accommodation plus ski passes yourself. And they expect the trend to continue this coming winter. They also expect holiday prices to increase again.  

Train, by which I mean Eurostar, has picked up market share at the expense of airlines and it looks as though they will gain more passengers this winter. And as Eurostar takes skiers to France yet again it is France that will be the biggest destination.

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