Posts Tagged ‘ travel segmentation ’

Are you a Reward Hunter?

May 14th, 2015 | By

One of the big airline booking systems – Amadeus – and the Future Foundation have got together to try and deduce what types of travellers there might be in 25 years from now.

Smotherers and Hotel Desperados Wanted

Dec 1st, 2010 | By

Along with Underpackers, Cheap-O-Sauruses, Signalers, Touristpedias and Valentiners you are invited to enter the latest Air France competition where the main prize is a trip for you and 3 friends to anywhere in the world. But can you enter if you aren’t one of these groups? No. Air France has decided that we all fit into one of these seven. And for a trip to anywhere on their network I’d be prepared to put myself in a box so I think I am a Touristpedia.
Here, from their competition page, are all the groups. Where do you fit?