Fred Olsen won Cruise Line of the Year, Best Educational Cruise for its Vistas programme and Best Love performance for the Opera Babes at the inaugural Cruise Awards 2011, which took place at the Soho Hotel during National Cruise Week.
Another big winner was Norwegian Cruise Line who walked away with the award for innovation of the year for its studio complex for single travellers while the cruise lines Harvard Romsoy was named ‘coolest captain’ by passengers.
Elsewhere Seabourn was named ‘best luxury cruise line’ while P&O Cruises picked up the award for Best Value Cruise Line.